Micromax which got hidden in a dark when Xiaomi took the market of budget phones got a buzz when Yureka launched. Now this time Micromax trying to come back with Yureka Security Features.
On Wednesday, Micromax did a handshake with Intel to make its hype in the market. But this time with McAfee.All phones and tablets will get Intel Security solutions but Yureka will have pre-installed McAfee App.This feature will come into old Micromax phones also via OTA update.
I want to notify that Intel bought the McAfee in 2011 and Now it comes under the Intel Security solutions.
This is not the first time that Micromax tied up with a big brand. In last December, The company tied up with Uber which allows users to Book cabs without downloading App. Micromax tied up with Oyo rooms also which allows users to Book Hotel room with Some offers without downloading the app.
Micromax revealed that as the use of online payments through apps are increasing in Devices that’s why McAfee is a future benefit for our users.
The version of McAfee will depend on the Android you have. Users who want more security will use some paid services of this app and use it after a successful payment.
By the way, It is not a single phone who has pre-installed McAfee. S6 devices and Lenovo devices are also the part of this security game.
Is these steps will be helpful for Micromax?
There was a day when Peoples who love to buy Micromax in the budget segment.But competition and fewer efforts of Micromax made him a Flop Brand for some time.
These tie-ups will definitely help Micromax in future because there are trying to do something new.But There are many things which are coming in the way of Micromax Hit.I was a fan of Micromax but as time change, my choice change.
Good luck for Micromax!